Marketing myopia

Results: 30



#Item
1Sustainability / Business / Applied ethics / Environmental economics / Environmental social science / Corporate social responsibility / Sustainable business / Environmental groups and resources serving K–12 schools / Sustainability marketing myopia / Environment / Environmentalism / Business ethics

Business Language in Focus Column It’s So Easy Being Green: Addressing Environmental Sustainability in the Business Language Curriculum Margaret Gonglewski, The George Washington University Anna Helm, The George Washin

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Source URL: nclrc.org

Language: English - Date: 2015-04-26 15:01:24
2Education in the United States / Harvard Business Review / Marketing myopia / Levitt / Strategic planning / Steven Levitt / Business / Marketing / Theodore Levitt

PDF Document

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Source URL: rites-of-passage.com

Language: English - Date: 2007-07-01 04:29:05
3Communication design / Graphic design / Terminology / Television advertisement / Clay Shirky / Marketing myopia / Strategic management / R/GA / Business / Advertising / Marketing

VIEWPOINT / FARIS YAKOB VIEWPOINT / FARIS YAKOB 1.

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Source URL: farisyakob.typepad.com

Language: English - Date: 2011-12-02 14:16:38
4Environmental economics / Applied ethics / Environmentalism / Corporate social responsibility / Social responsibility / Business / Sustainability marketing myopia / Sustainability brand / Environment / Sustainability / Business ethics

July 1, 2009 FRUITFULBUSINESS IN THIS ISSUE Building the Business Case

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Source URL: www.fruitfulstrategy.com

Language: English - Date: 2009-07-08 11:44:10
5Target market / Market segmentation / Pricing / Brand / Distribution / Product lining / Sustainability marketing myopia / Product differentiation / Marketing / Business / Food marketing

JuneEBMARKETING MODULES SERIES

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Source URL: dyson.cornell.edu

Language: English - Date: 2013-06-26 10:57:01
6Graphic design / Advertising / Brand / Sustainability marketing myopia / Youth marketing / Marketing / Business / Communication design

Do certain words have more marketing power than others? Today’s marketers have an ever-growing choice of how they can reach their targets. Besides

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Source URL: www.5metacom.com

Language: English - Date: 2014-01-08 14:56:00
7Environmental design / Ecodesign / Marketing / Green marketing / Sustainability marketing myopia / Sustainability / Environment / Environmentalism

Bas de Leeuw, Co-ordinator, Sustainable Consumption Programme, UNEP DTIE, echoed the words of Mahatma Gandhi:

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Source URL: www.greencouncil.org

Language: English - Date: 2007-01-03 21:48:43
8Management / Relationship marketing / Product marketing / Market environment / Competitor analysis / Market segmentation / Affordable housing / Sustainability marketing myopia / Marketing / Business / Strategic management

1. INTRODUCTION The marketing process in SHIs is one of the most critical management and operational processes. This function opens the window of the organisation to what services and/products it should offer to meet cu

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Source URL: www.shra.org.za

Language: English - Date: 2015-01-22 07:20:06
9Environmental social science / Kimberly-Clark / Winnebago County /  Wisconsin / Sustainability / Sustainable business / Environmental certification / Sustainability marketing myopia / Environmental economics / Environment / Environmentalism

Choices for a Sustainable Future 2009 Sustainability Report Summary Choice: It’s what we’ve provided customers for nearly 140 years.

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Source URL: www.cms.kimberly-clark.com

Language: English - Date: 2010-12-20 11:17:31
10Sustainable architecture / Sustainable building / Environmentalism / Energy conservation / Sustainable design / Green building / Sustainability advertising / Sustainability marketing myopia / Environment / Sustainability / Architecture

120117_Global Sustainability Materials Education-web

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Source URL: www.ecospecifier.com.au

Language: English - Date: 2013-08-30 19:26:13
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